

Should have a natural flow of words and keywords that fits in with the content to attract your user to it and also be supported with keywords that the user would search for.


Needs to include keywords that are low on competition but have high search value. Pluralizing should not act as a barrier.Use the shortest version of your keyword, since that’s what your users will look for.Save on word count by using numerals (7) instead of seven.Avoid spaces and instead use commas (but without spaces after the commas).With only 100 characters on hand to include keywords, here’s how you can use it optimally. This is key to matching your user’s criteria. While picking the keywords identify what your potential users would search for, as well as making sure this would place the app in the right category. Keyword Research (what users are searching for) – Once your app is ready to get listed on the app store, you should run through this checklist to make sure things are in order: App Store ChecklistĪn app store has some important features which, if managed well, can help your app become highly relevant to your user. They would rather quickly use the search function to narrow down to the app that suits their needs perfectly. With this kind of volume, there is a very high chance that your user would want to avoid the unnecessary hassle of spending time looking for a particular app. There are more than 1.5 million apps on the Apple and Google Play App Stores. You need to make it accessible so users can download it. The often neglected part is making your app easily searchable. Not sure what’s missing? What could you be doing wrong? Let’s take a look. You’ve promoted it on social media and got press coverage, but there’s hardly any progress on app downloads. So, you’ve launched your app, and you can’t wait to take it to the top of the rankings.
